CLIENT: NCSOFT
INDUSTRY: Online gaming
ROLE: Lead UX Designer, NCSOFT
LOCATION: International
Large scale persona development work was a regular part of researching our global user base at NCsoft and ArenaNet. These blend a number of data sources that have been gathered over the past year, among them surveys, interviews, in-game metrics, analytics, 3rd party reports, cultural analysis, etc.
These were made for our in-house team, so contain some humorous references and inside jokes as well. ;)
INDUSTRY: Online gaming
ROLE: Lead UX Designer, NCSOFT
LOCATION: International
Large scale persona development work was a regular part of researching our global user base at NCsoft and ArenaNet. These blend a number of data sources that have been gathered over the past year, among them surveys, interviews, in-game metrics, analytics, 3rd party reports, cultural analysis, etc.
These were made for our in-house team, so contain some humorous references and inside jokes as well. ;)