CLIENT: TUI
INDUSTRY: Travel
ROLE: UX Director, HARMAN
LOCATION: Global
Our team ran the marketing campaign that helped propel the TUI / Thomson mobile app to the #1 spot in the iTunes Travel downloads. The campaign included a localized responsive site, Facebook page, email campaign, banner ads and lead generation and SEO strategy.
The showcase piece was a responsive page that featured the fantastic photos of travel destinations as an elegant parallax exploration. Separately, our development team also managed version 2.0 of the app as it moved from the UK market to Germany.
AWARDS: Most Effective Mobile Travel & Tourism Solution at the 2013 Effective Mobile Marketing Awards
INDUSTRY: Travel
ROLE: UX Director, HARMAN
LOCATION: Global
Our team ran the marketing campaign that helped propel the TUI / Thomson mobile app to the #1 spot in the iTunes Travel downloads. The campaign included a localized responsive site, Facebook page, email campaign, banner ads and lead generation and SEO strategy.
The showcase piece was a responsive page that featured the fantastic photos of travel destinations as an elegant parallax exploration. Separately, our development team also managed version 2.0 of the app as it moved from the UK market to Germany.
AWARDS: Most Effective Mobile Travel & Tourism Solution at the 2013 Effective Mobile Marketing Awards